The Royal United Services Institute (RUSI) | Brand Identity

Comprehensive brand identity refresh of The Royal United Services Institute (RUSI). The old fashioned RUSI engraved crest was redrawn and simplified to work across all of RUSI’s brand collateral and media touchpoints.

The Royal United Services Institute (RUSI) is an independent think tank engaged in cutting edge defence and security research. A unique institution, founded in 1831 by the Duke of Wellington, RUSI embodies nearly two centuries of forward thinking, free discussion and careful reflection on defence and security matters.

 

 

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